Downtown Magazine: Developers And Designers Team Up With Brick-and-Mortar Retailers

Whether you’re moving into a new home or simply refreshing your current one, turning your dream interior scheme into reality can be a challenge. Thankfully, luxury home goods furnishers like RH and Design Within Reach are there to supply beautiful unified collections that provide buyers with a wide variety of stylish decor choices. One such selection of items from the RH Modern collection is currently on display in a three-bedroom model residence at 88 & 90 Lex. This gorgeous Gramercy home is decked out in a striking contemporary fashion, where neutral-tone linens are complemented by wall hangings, including a brass deer skull and avant-garde canvases.

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The New York Times: Park Avenue South: The Other Park Avenue Comes Into Its Own


While its name refers to another storied Manhattan neighborhood, the area known as “Park Avenue South” has come into its own in the last decade. With eateries like Gramercy Tavern and Union Square Cafe in its heart, and neighborhoods like Gramercy Park and Flatiron just blocks away, Park Avenue South is a vital organ in the middle of Manhattan. With an eye toward updating the neighborhood’s historic housing, HFZ Capital Group and Workshop/APD have developed 88 & 90 Lex, a unique combination of two buildings–one from 1927, the other from 1958–into a single collection of new luxury condos. The buildings are home to 120 residences, each with its own unique layout, as well as over 8,000 square feet of shared amenities.

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The New York Times: Prewar, With a Twist

The Lobby at 88 & 90 Lex

The New York City prewar apartment is something of an icon: the unique layouts and traditional charm of these classic residences make them the Holy Grail of housing for many Manhattanites. With this in mind, HFZ Capital Group, the developer of 88 & 90 Lex, has preserved the charm of those older homes while modernizing the rest of the building to create a contemporary New York living experience. 88 Lexington is a 1927 building with a limestone facade, while 90 Lexington was erected in 1958. The project offers new luxury condos in one of the two differently styled structures, complete with a shared lobby and 8,000 square feet of amenities by Workshop/APD.

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Workshop/APD’s architectural face lift blends old and new


When tasked with combining two buildings from different eras into a cohesive whole, Workshop/APD knew it was in for a challenge. The result was well worth the effort: 88 & 90 Lexington, the new NoMad development from HFZ, retains the prewar styling of 88 Lexington while taking modern inspiration from the 1960s-era 90 Lexington to create something that is uniquely Manhattan. The entire project is clad in a limestone façade that preserves the older aesthetic while allowing for floor-to-ceiling windows in the newer building. Inside, the former offices in 90 Lexington have been converted into condominiums that still feature a diversity of layouts without sacrificing convenience or comfort. Read Article

Blog: Rocking Out at Gramercy Theatre

Designed by Charles A. Sandblom and opened in 1937, the Gramercy Theatre is a Manhattan gem. Over the years, the artistically and culturally significant institution has transformed from a movie theater and art house to an off-Broadway playhouse and, finally, to its current incarnation as a hard-hitting concert venue.

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Curbed: See the First Model Apartment of HFZ’s 88&90 Lexington Avenue

French furniture company Ligne Roset provided the furnishings for the gorgeous model unit at 90 Lexington, the modern half of the two-building NoMad development 88 & 90 Lexington from HFZ. The three-bedroom, four-bathroom apartment shows off the building’s sleek, modern interiors via neutral colors that match the hardwood floors and stainless appliances. Generous floor-to-ceiling windows provide iconic Manhattan skyline views. When purchasing their condominium, residents will have the option of getting a design consultation from Ligne Roset, as well as a special discount if they choose to fill their home with the company’s beautiful furnishings. Read Article

The Spruce: House Tour: A Modern Pre-War In the Heart of Manhattan,

Old meets new at 88 & 90 Lexington, where two buildings from Manhattan’s storied architectural past come together to form a uniquely New York development. Taking inspiration from both buildings, the NoMad residences retain the best aspects of prewar design—high ceilings and oversized windows—within a modern aesthetic that provides breezy, comfortable living spaces with plenty of room for customization. One model unit, a three-bedroom apartment in 88 Lexington, showcases how perfect modern furniture looks inside the space: neutral fabric and exposed woodgrain complement the condominium’s sleek cabinetry and oak flooring, and a few splashes of color really bring out the best in the stone and glass bathroom. Read Article

Haute Residence: Q&A: Workshop/APD’s Matt Berman Talks 88 & 90 Lex, the Importance of Experimenting With Technology, and What’s Next for the Design Firm

When tasked with designing the interiors for 88 & 90 Lexington’s apartments, award-winning design firm Workshop/APD knew they had their work cut out for them. The two-building development in NoMad presented a unique challenge because each structure has a different history and aesthetic: 88 Lexington is a prewar beauty built in 1927, while 90 Lexington was built 30 years later in a comparatively modern style. Workshop/APD looked at materials that wear well over time, using neutral-tone hardwood and custom marble to create homes that suit both styles. Read Article

Curbed: Restoration Hardware designed this 88&90 Lex model condo

Pictures of a new model condominium at 88 & 90 Lexington reveal a tasteful, modern interior worthy of the hip NoMad neighborhood. The sleek interior is decked out in Restoration Hardware’s RH Modern collection, which accentuates the elegant simplicity of design. The luxury residence features sleek cabinetry and fixtures that provide ample open space, which, for the model apartment, has been filled with a plush sofa sectional and rough-hewn dining table. The building is part of 88 & 90 Lexington, a new two-building NoMad condominium where one-bedroom apartments begin at $1.825 million and four-bedroom apartments are listed from $6.6 million. Read Article

Secret Spots of NoMad

Living in one of the luxury condos at 88 & 90 Lex in NoMad means that you’re located next door to the best-of-the-best of Manhattan’s gastronomic delights. Across Madison Square Park, fresh pizzas and scoops of gelato are served all day at Eataly, Mario Batali’s bustling haven for food lovers. Around the corner, James Beard Award-winning chef Daniel Humm helms the kitchen at Eleven Madison Park, which, with three Michelin stars, is widely considered the finest restaurant in America.

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